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What Role Do Resellers Play in the Innovation-to-Market Decision Process?

Submitted by on Monday, 7 March 2016No Comment

74876527_thumbnailTechnology can make your customers productive, save them money, and help them stay ahead of the competition. The right technology, introduced to the market at the right time, can also make innovative vendors, manufacturers, and resellers a lot of money. For the last few decades, technology has been innovating and evolving at breakneck speed with some manufacturers constantly trying to come up with the “next big thing,” while others are simply trying to keep up. In the consumer market, we see the tech-buying craze in action every time a new smartphone or tablet is released. In the business market, the … Continued

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